Guide 6 - Publishing and Marketing

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Once your episode is edited and exported, the next step is getting it in front of listeners. This involves two distinct tasks: uploading your episode to a podcast hosting platform that distributes it to directories and apps; and then actively promoting the episode to build and sustain an audience. This guide covers both, along with an overview of the analytics tools that help you understand who is listening and what is working.

Once your episode is edited and exported, the next step is getting it in front of listeners. This involves two distinct tasks: uploading your episode to a podcast hosting platform that distributes it to directories and apps; and then actively promoting the episode to build and sustain an audience. This guide covers both, along with an overview of the analytics tools that help you understand who is listening and what is working.